Paso Fino Horse World - the official publication of the Paso Fino Horse Association. It’s where to find the latest Paso Fino breed news, show results, member stories, Association updates, and more. Full issues available online.

January 2013 Cover

ADVERTISING EDITORIAL AND PRODUCTION
Cheri Prill
(877) 514-6773
(813) 843-0182
pfhweditor@pfha.org
Cheri Prill
Editor, Paso Fino Horse World
 

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Click here for the current Paso Fino Horse World Rate Card

Issue Deadline to Reserve Space Deadline for Ad Copy Approximate Delivery Date
January/February 2018 (Breeding Issue) December 1, 2017 December 1, 2017 January 5, 2018
March/April 2017 (Gelding Issue) February 1, 2017 February 1, 2017 March 3, 2017
May/June 2017 (Trail Issue) April 1, 2017 April 1, 2017 May 5, 2017
July/August 2017 (Foal Issue)  June 1, 2017 June 1, 2017 July 7, 2017
September/October 2017 (Nationals Issue) August 1, 2017 August 1, 2017 September, 2017
November/December 2017 (Nat. Results Issue) October 1, 2017 October 1, 2017 November 3, 2017

SUBSCRIPTION RATES

Non-Member USA, $30 annually

BACK ISSUES

Single Copy $6 (members)/$12 (non-members)
Call 859-825-6006 for more information

CONDITIONS

All advertising is subject to Publisher's approval. It is understood that Paso Fino Horse Association reserves the right to refuse at its sole discretion, upon professional and/or ethical considerations, any advertising submitted and such option to refuse is made a part of this contract. The Publisher reserves the right to accept or reject all advertising copy which at his discretion is deemed objectionable, obscene, profane, pornographic or detrimental to the industry whether or not the ad had previously been accepted and/or published. The advertiser assumes full responsibility for the content of all advertisements. Paso Fino Horse Association is not responsible for any production charges incurred with the changing of an ad to meet our standards. If an order is not and/or new material is not received by the closing date for a contracted insertion – and in the absence of written instructions to the contrary – Publisher will repeat the last advertisement run. He may at his discretion, however, omit the ad or run substitute copy. The buyer nevertheless is responsible for payment in full for the scheduled insertion. Publisher holds the Advertiser and its Advertising Agency jointly responsible for paying all duly authorized advertising inserted in or attached to the Paso Fino Horse World magazine. All overdue payments will be re- invoiced directly to the advertiser who will be held fully responsible for payment.

LIABILITY

Paso Fino Horse Association will accept no liability for loss or damage caused by errors or inaccuracy in the printing of advertisements. If an error is made in an advertisement, Paso Fino Horse Association will be responsible for up to actual costs of space utilized to run said correction in the next available issue and it is agreed that no other liability shall arise between the advertiser and the publisher by reason of this advertising contact.

RATE CHANGES

Rates are subject to change upon notice from the publisher. Publisher guarantees that signed orders and contracts will be honored at contract rate in above chart.

FREQUENCY COMMITMENT

All ads must be placed in consecutive issues with the exception of the 1 time placement.

PRINTING PROCESS

Paso Fino Horse Association is subject to change printing and binding issue to issue.

CANCELLATIONS

Insertion orders not fulfilled to completeion will revert to published open rate at avertisers expense. Advertiser is responsible for entire contract. Full penalty applies to cancellation of ad campaign at advertisers expense.

PAYMENT

Payment is due in full prior to publication unless satisfactory terms are arranged. Should any payment become delinquent, the entire balance of the contract becomes due and payable. Accounts are considered past due after 30 days of invoice schedule printed in contract. If delinquent accounts are referred for collection, advertiser agrees to pay any and all collection fees, reasonable attorney fees and court costs. Returned checks are subject to all applicable costs incurred.

PRODUCTION

Paso Fino Horse Association assumes no responsibility for photographs, drawings or other material left in its possession, although every effort will be made to return them in good conditions. Paso Fino Horse Association assumes no responsibility for use of copyrighted material (pictures, text, logos, or artwork) used in an ad and advertiser must provide written authorization and permission for the use of those materials. Advertiser assumes all liability for advertisements published (including illustrations, text, claims, etc.) and agrees to assume any and all responsibility for claims occurring therefrom against Paso Fino Horse Association and account executive(s).

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